Shopify Web Design Company

AI-Powered Shopify Web Design That Converts

Your Shopify store isn’t just a website. It’s the engine of your business. Our AI-first Shopify web design agency has spent 16+ years designing and optimizing high-performing stores for Canadian brands. 

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Shopify conversion rate optimization services
ShopifyPlus

Shopify Web Design Company

Beautiful, affordable Shopify websites — smarter with AI

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At eCommerce Development Pros, every project is built with one goal- conversions. And, with 16+ years of experience creating ecommerce websites for Canadian brands, we know what it takes to launch a conversion-optimized Shopify store. Every design decision is centered around your brand and adheres to UI/UX best practices.

We don’t just design. We design smarter. We use Shopify’s built-in AI tools (Shopify Magic and Sidekick) and other leading Shopify AI apps to build smart workflows, personalize content, and optimize performance with no bloated code or clunky templates. The result? Shopify websites that look sharp, load fast, and guide your visitors toward checkout. If you’re ready to turn your vision into a high-performing online store, you’ve reached the right Shopify web design agency.

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Toronto-Based Shopify Web Design Company, Trusted Across Canada

Great design is just the starting point. We build Shopify websites that rank, convert, and scale—because that’s what your business really needs.

At eCommerce Development Pros, we’ve spent over 16 years helping ecommerce brands turn clicks into customers. From strategy and SEO to custom theme development, everything happens in-house with our Toronto-based team of Shopify specialists.

We’ve worked on hundreds of Shopify projects—from startup launches to 8-figure store redesigns—and have been recognized as one of Canada’s top Shopify web design companies.

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Award winning Shopify agency Toronto
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What’s Included in Our Shopify Web Design Services

You don’t need another generic online store. You need a Shopify website that’s fast, easy to shop, and built to grow. Here’s exactly what we include in every Shopify web design project—designed with 16+ years of ecommerce experience and hundreds of Canadian stores behind us.

Theme Personalization or Full Custom Theme Build

Your brand isn’t generic. Your Shopify store shouldn’t be either.

  • We can customize a Shopify theme, so it feels like yours—not like every other store using the same template.
  • Or, if you need something truly built from scratch, we design and develop a fully custom theme around your brand and product line.
  • Either way, it’s clean, fast, and made to convert—not cobbled together with page builder plugins.
Mobile-First Design That Actually Works

Over 70% of ecommerce traffic comes from mobile. We design for it—first.

  • Mobile navigation, product pages, and checkout flows are tested by hand.
  • We keep only what matters for shoppers on the go.
  • The result: faster loading website, smoother swipes, and more conversions.
Built to Convert—Not Just Look Good

Pretty doesn’t pay the bills. Conversion-focused UX does.

  • We map out user flows before we touch design.
  • Every page has one job—to guide shoppers toward a purchase.
  • CTAs are clear. Navigation is obvious. Nothing gets in the way.
Product Pages That Do the Heavy Lifting

This is where most buying decisions happen. We treat them like it.

  • Every product page is designed to answer buyers’ questions that aid their decision.
  • We include customer reviews, shipping & returns info, and guarantees right in the Decision Area.
  • And we help drive more revenue from each customer with AI-powered recommendations or upsells.
  • Designed for speed, clarity, and higher AOV.
Search-Optimized Right Out of the Gate

You shouldn’t need an SEO “add-on” later. We build it in from day one.

  • Titles, H1s, internal links, alt tags—done right the first time.
  • Schema markup and clean code to help with AI-powered search visibility.
  • Fast loading and mobile-friendly = SEO-friendly.
App & AI Tool Recommendations

AI Apps are good, but the RIGHT AI Apps can make all the difference. Our Shopify experts help you pick the right ones for your business and goals.

  • Need a quiz to personalize bundles? Done.
  • Want to collect zero-party data for better marketing? We’ll show you how.
  • From AI-powered recommendations to back-end automations, we guide you toward tools that save time and increase sales.
AI-Optimized for Search/LLM/SGE Discovery

Your customers are using Google SGE and tools like ChatGPT to shop. We build for that.

  • Structured content, schema, and SEO baked in, so your store shows up in AI-powered results.
  • Admin areas set up to work with Shopify Magic and Sidekick.
  • We stay on top of how search evolves—so you don’t have to.
Real Ongoing Support That Saves You Time

Once your store is live, we stick around to help it grow. 

  • Monthly CRO audits and fixes—because small changes can make a big difference.
  • Product feed cleanup from your suppliers, so you’re not spending hours fixing formatting.
  • Bulk uploading, editing, and troubleshooting—handled.
  • Apps misbehaving? Fixed before your customer will notice.
  • Affordable Shopify maintenance plans
Quick Turnaround Time and Within Your Budget

Every week your store isn’t live is money left on the table. We build fast and keep it cost-effective.

  • Most Shopify web design projects are completed in 4–8 weeks
  • Transparent pricing—every cost is spelled out in our proposal
  • Streamlined project management and communication through the project management portal
  • Affordable options, whether you’re launching fresh or redesigning.

Our Portfolio

We Design Superior Shopify Stores that Outperform the Competition

Shopify web design for Fence products manufacturer
Fence Armor
Shopify Development + Optimization
VASSI
Vassi Menswear
Shopify Web Design + Development
Canadian ecommerce website design
Canadian Down & Feather
Shopify Plus Web Development
Skye Flowers
Sky Flowers
Shopify Web Design
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Revolutionize Your Online Presence with Our Shopify Web Design Expertise

Tailor-Made Shopify Web Design Solutions for Your Business!

Take the first step and initiate the conversation today. Whether you have a specific vision in mind or are seeking guidance to shape your digital identity, our team is eager to discuss and collaborate on your web design project. Your digital success story begins with a conversation – let’s start shaping it together.

    We Are:

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    Shopify conversion rate optimization services
    ShopifyPlus
    Award winning Shopify agency Toronto

    Why Choose eCommerce Dev Pros as your Shopify Developer

    • Certified Shopify Partner Agency: eCommerce Dev Pros is a certified Shopify Partner agency.
    • Experienced team: Our team consists of over 20 experienced web designers and developers.
    • Shopify and Shopify Plus Expertise: Experienced team with Shopify and Shopify Plus expertise.
    • In-house Team: We have a team of experts to handle Shopify web design, development, and marketing of your store. We DO NOT outsource.
    • Customized themes: We create custom Shopify themes tailored to your needs and optimized for conversion.
    • Dedicated project manager: Dedicated project managers guide you through every step, from the discovery call to your Shopify website launch.
    • Timely Delivery, Affordable Prices: We are committed to delivering the project on time and within budget.
    • Trustworthy: We believe in long-term partnerships. We pride ourselves that 80% of clients rehire us.

    Our Process

    Breathing Life into Your Shopify Store

    Discovery and Strategy
    1. Initial Consultation:
      1. Introduction to client goals, expectations, and unique brand attributes.
      2. Detailed discussion to understand target audience and market positioning.
    2. Market Research:
      1. Analysis of industry trends, competitors, and target market behaviours.
      2. Identifying opportunities and challenges for the Shopify website.
    3. Strategy Development:
      1. Crafting a comprehensive plan outlining website structure, features, and design elements.
      2. Defining key performance indicators (KPIs) and success metrics.
    discovery
    Design Conceptualization
    1. Wireframing:
      1. Creating skeletal structures to outline the layout and flow of the Shopify website.
      2. Ensuring optimal user experience through strategic placement of elements.
    2. Mock-ups and Prototyping:
      1. Developing high-fidelity visual representations of the website's appearance.
      2. Iterative refinement based on client feedback for the perfect design.
    3. Brand Integration:
      1. Ensuring that design elements align seamlessly with the client's brand identity.
      2. Incorporating colour schemes, typography, and visual assets cohesively.
    Design Conceptualization
    Development & Customization
    1. Shopify Setup:
      1. Functionalities and Features:
      2. Installation of necessary apps and tools to enhance functionality.
    2. Theme Implementation:
      1. Applying the finalized design to the Shopify theme.
      2. Customizing templates and layouts for a unique and branded look.
    3. Functionalities and Features:
      1. Integrating e-commerce essentials such as product pages, cart, and secure payment gateways.
      2. Custom development to meet specific business requirements.
    Development & Customization
    Testing & Optimization
    1. Quality Assurance:
      1. Rigorous testing of all functionalities to identify and rectify bugs or issues.
      2. Cross-browser and device testing for a consistent user experience.
    2. Performance Optimization:
      1. Analyzing and optimizing website speed and loading times.
      2. Ensuring responsive design for flawless user experience on various devices.
    3. User Testing:
      1. Conducting user testing to gather feedback on usability and overall satisfaction.
      2. Implementing necessary adjustments based on user input.
    Testing & Optimization
    Launch & Beyond
    1. Deployment:
      1. Coordinated the launch of the Shopify website, ensuring a smooth transition from development to live.
      2. Implementation of SEO best practices for improved visibility.
    2. Training and Handover:
      1. Providing necessary training to the client on website management.
      2. Handover of all relevant credentials and other relevant resources.
    3. Ongoing Support and Maintenance:
      1. Post-launch support for any issues or adjustments needed.
      2. Implementing updates and continuous improvement strategies based on performance analysis.
    Launch & Beyond
    1. Initial Consultation:
      1. Introduction to client goals, expectations, and unique brand attributes.
      2. Detailed discussion to understand target audience and market positioning.
    2. Market Research:
      1. Analysis of industry trends, competitors, and target market behaviours.
      2. Identifying opportunities and challenges for the Shopify website.
    3. Strategy Development:
      1. Crafting a comprehensive plan outlining website structure, features, and design elements.
      2. Defining key performance indicators (KPIs) and success metrics.
    1. Wireframing:
      1. Creating skeletal structures to outline the layout and flow of the Shopify website.
      2. Ensuring optimal user experience through strategic placement of elements.
    2. Mock-ups and Prototyping:
      1. Developing high-fidelity visual representations of the website's appearance.
      2. Iterative refinement based on client feedback for the perfect design.
    3. Brand Integration:
      1. Ensuring that design elements align seamlessly with the client's brand identity.
      2. Incorporating colour schemes, typography, and visual assets cohesively.
    1. Shopify Setup:
      1. Functionalities and Features:
      2. Installation of necessary apps and tools to enhance functionality.
    2. Theme Implementation:
      1. Applying the finalized design to the Shopify theme.
      2. Customizing templates and layouts for a unique and branded look.
    3. Functionalities and Features:
      1. Integrating e-commerce essentials such as product pages, cart, and secure payment gateways.
      2. Custom development to meet specific business requirements.
    1. Quality Assurance:
      1. Rigorous testing of all functionalities to identify and rectify bugs or issues.
      2. Cross-browser and device testing for a consistent user experience.
    2. Performance Optimization:
      1. Analyzing and optimizing website speed and loading times.
      2. Ensuring responsive design for flawless user experience on various devices.
    3. User Testing:
      1. Conducting user testing to gather feedback on usability and overall satisfaction.
      2. Implementing necessary adjustments based on user input.
    1. Deployment:
      1. Coordinated the launch of the Shopify website, ensuring a smooth transition from development to live.
      2. Implementation of SEO best practices for improved visibility.
    2. Training and Handover:
      1. Providing necessary training to the client on website management.
      2. Handover of all relevant credentials and other relevant resources.
    3. Ongoing Support and Maintenance:
      1. Post-launch support for any issues or adjustments needed.
      2. Implementing updates and continuous improvement strategies based on performance analysis.

    Frequently Asked Questions

    Shopify Website Design FAQs

    Every Shopify project starts with a few of the same questions: what will it cost, how long will it take, and what happens to my store when changes are made? These are fair concerns, and we hear them from nearly every client we work with.
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    The quick answer is — it depends on how far you want to take it. A small store using a premium theme with light customization will cost a lot less than a complex build with hundreds of products, custom features, and integrations. Most of the Shopify stores we design fall somewhere between $5,000 and $25,000. That range covers design, setup, SEO foundations, CRO principles, and launch support.

    If you want the full breakdown of what drives cost up or down — themes, apps, custom development, or scaling needs — we’ve covered it in detail here: How Much Does a Shopify Website Cost?
    Free Shopify themes are good to test the waters. However, most brands outgrow them quickly. Free themes have limited built-in features. That means you need to use Shopify apps to add the desired functionality (increasing the monthly bill). Paid themes cost upfront, but you save money in the long run because they include more functionality (fewer apps), better design flexibility, and ongoing updates.
    When we design a Shopify store, we look at your catalog, features, and growth plans before recommending a theme. The goal is always the same: pick the option that gives you the most built-in value and keeps your app stack lean. Free can work for very simple stores, but most businesses do better to start with a solid paid theme.

    For a detailed breakdown of free vs paid vs custom Shopify themes, see our full comparison here: Free vs Paid vs Custom Shopify Themes.
    With every Shopify web design project, our goal isn’t just to make the site look good — it has to perform. The first step is theme selection. We choose a theme that keeps both your design vision and future feature needs. That way, you get the most functionality out of the box, without installing unnecessary apps that add to your monthly costs.

    Next, we focus on adding features that will help grow your store. We add AI where it actually helps, and SEO and CRO best practices are built in from day one. Need advanced features? Our team can perform custom development or even develop custom Shopify apps. And once the store is live, we don’t step away — we provide ongoing support and maintenance, so your Shopify site keeps getting better as your business grows.
    No two Shopify web design projects are the same. The timeline is dictated by the size and complexity of your store. A smaller project using a paid theme with light customization and a small catalog can usually be live in 3–4 weeks. If you’re working with a larger catalog, need custom features, or require third-party integrations, it’s closer to 8–12 weeks.

    Before we begin, we put together a clear project plan so you know exactly what to expect. That way, there are no surprises — and your launch date stays on track.

    Yes, because a store that looks nice but can’t be found, or doesn’t convert, isn’t going to deliver results. We design every Shopify website with SEO and CRO built in from the start. That includes clean code, fast load times, a site structure that both search engines and AI can understand, and page layouts that move visitors toward checkout. And if you want to push further, we also run full Shopify SEO and conversion optimization programs to keep your store growing after launch.

    If your store is already on Shopify, your data isn’t touched. Products, orders, and customer records all stay where they are. What we do is set up a new theme that is connected to the same catalog. The redesign happens in a development version (through your Shopify account), so nothing changes on your live site. As the new design is ready and approved, we will back up your existing store and then publish the new design. Your site's SEO remains intact. As the URLs remain unchanged, the website rankings will remain intact.

    Yes. Most clients keep working with us after launch because a Shopify store always needs attention. Product catalogs change, apps update, and new features come up as your business grows. We offer flexible Shopify maintenance plans. With our plans, our team handles all small fixes, performance checks, or bigger improvements. The same team that built your store stays with you.

    Because Shopify is all we do. We’re not a generalist eCommerce web design agency - our team has spent more than 16+ years building and scaling ecommerce stores, with over 220 Shopify projects delivered. With our in-depth experience, our team understands the platform in depth. Clients choose us because we design ecommerce stores that look good, perform, convert, and scale.
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    Trusted by Businesses to Drive Growth Through Design & Digital Marketing

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    Leading Shopify Web Design Company, Toronto

    Engaging Designs. Powerful Functionality.

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